Clare Shufflebotham

Director of customer experience

Clare Shufflebotham headshot
6th Floor, Broadhurst House (formerly Churchgate House)
56 Oxford Street
M1 6EU


My role is to be the voice of the customer across all Jisc teams - reviewing the experience we provide to all our customers at the various touchpoints and making recommendations for improvements based on customer insight and sector trends.

I'm responsible for building and maintaining the frameworks we use to regularly assess our performance against key customer metrics like ease and speed, and ensuring continuous improvements in responding to customer needs are prioritised.


I joined Jisc in December 2022 having spent 20 years in the rail industry delivering customer experience change programmes. I'm passionate about coaching teams and organisations to become customer intelligent and reimagining business processes with the customer at the heart of decision making.